To revitalize Mara Siria Camp's digital presence, I designed a dual-pillar SEO strategy. This approach combined technical SEO to resolve structural and speed issues with local SEO to maximize our visibility on Google My Business.

I spearheaded the digital presence for the Nairobi-based water amusement park. My core focus was driving online visibility and engagement by designing and executing comprehensive social media and content marketing campaigns, which included leveraging influencer partnerships and blog posts.

Mara Siria Camp is a boutique safari camp in the Masai Mara, Kenya that sells its authentic bush-style tents and safari experiences. For a high ticket, what would make sense in terms of online advertisement for this client was/would be running targeted Google search Ads. This campaign demonstrated that targeted, well-structured Google Search advertising can generate high-quality safari inquiries at a very low cost, with a measurable and strong return on investment. The results provide a solid foundation to scale — increasing budget during peak migration search periods and expanding into additional keyword themes